How to Learn More About Sales

After telling you how not to do sales yesterday, it's time to share a link that will help you learn how to sell yourself.

I came across Peter Shallard while reading Men With Pens yesterday, followed the link and found a really great site.

He's a psychiatrist who helps entrepreneurs and some of his stuff looks like it's going to be really useful. Having not long started up myself, selling is one of the hardest bits of my job and I was glad to find some really interesting articles and a free Ebook.

I recommend that you go over and check it out if you are looking for some some useful information on how to keep your business going.

When you are trying to run your own business, then you are automatically going to need to market yourself. This blog might just help you do that.

How Not to Apply for a Job

This blog has been up for three days and I'm already enjoying it. It's good to be separated from my business blog because I can discuss things that perhaps my clients might not want to read!

That's not as bad as it sounds - I promise not to badmouth anyone, but I will be a little more forthright.

Business is a little slow at the moment. One of my clients has gone offline and has given my big project a break, the other has recently offered just a short piece and no more. So what is a girl to do? All dressed up and no work to do!

I've been checking out some job boards and found a couple of jobs to apply for. Both were UK-based, but for the one, I had no experience and the other was WAY below my usual rates. It's a Friday afternoon, I fancied chucking my CV into the mix, but with very little hope of getting the job.

What would you do?

What did I do? I applied!

The first job I had no experience for. I tried to explain why I thought I could do the job as best as I could, but upon reflection, I doubt that I will be considered. My lack of experience disqualified me for the job.

Point number 1 Never apply for a job that you don't have some experience for. It's a waste of your time, the client's time and is unlikely to bear fruit. I really wanted to go for it: it's an area that I'd love to move into and I think I could do a good job or I wouldn't have applied for it. Unfortunately I doubt the client will agree. By the way I probably won't know for another week.

The second job was even worse! Not only did I apply for this job, quoting a rate above the client's stated rate, but I also stated that I would like to see them qualify the comment that they had made about the rates going up as time went on. I suggested that they put in a time frame for the rates to go up if they wanted to hire me.

Even I know that there are plenty of low cost writers out there. By applying for this post I dropped my usual rate just because I was looking for some regular work. Now, I regret it and await with interest to see if I will get a response. I don't think I will or if I do, it probably won't be polite!

So there you go: two ways not to apply for a job. I am going to continue to talk to past clients and email new prospects to try and bring more work in. I am also working on an Ebook to release on my business site some time soon.

What would you do? What have you done? Is work plentiful right now, or like me did you leave a gap in your marketing causing a fall-off in work?

Leave your (helpful) advice in the comments below.

Photo Credit: Found on Flickr and taken by _StaR DusT_

How to Tell if Your Writing is Good

Note: This post first appeared on my business blog: The Creative Writer There will be some crossover while I establish my personal blog.

You've written a story. It may have flowed easily from your pen, or it may have come in fits and starts. You have got it in front of you: on a laptop, a notebook or a piece of paper. Now what?

Leave it for 24 hours. Or 48, or for a reasonable amount of time. You want to lose the immediacy of having written the story and to have forgotten some of the details. Then read it through again, trying to read it as a reader rather than the author of the piece. You will pick up on annoying phrases, repeated words, spelling mistakes. Ignore them for the moment and read through the story as a whole. Jot down impressions, ideas. Did it all work or was the thinking behind it a little woolly?

Go through the story again and pick out the weak points. Mark them out. Check out discrepancies, spellings, grammar. On a computer this can be easy as most desk top publishing packages will help you pick out any glaring errors. Make sure that you are working in the correct language so that the spellings are correct as English and American spellings can vary.

Your story is as good as you can make it? Now what?

Some people are happy to leave it there and just keep their stories in a file on the computer or in a drawer. Others want to know: is it any good?

The easiest way to know is to ask someone else to read it through. Did I say 'easy'? Actually that is one of the hardest things to do! We all own our writing and can be very sensitive about it. Choose someone you trust and who knows you well. You may find that they have something that they would like you to read as well. The main thing when critiquing someone else's work is to be kind and gentle, but fair. It is a difficult thing to learn.

Another way to find out if your writing is any good is to join a local writing class or group. Many local colleges offer creative writing courses these days and it can be a good way to get to know people with similar interests and a way to have your stories read. It can be a real confidence booster when you come up with a story that everyone enjoys.

There are also online groups which allow you to post stories to be critiqued and to give you the opportunity to critique someone else's story. Be warned, however that the anonymity offered by some of these sites can be seen as an opportunity to be blunt.

It is good to take risks. Sometimes the result is a pleasant surprise. If you want to get serious with your writing, then seeking others' advice is a good way to take. It can be difficult to get your confidence at first, but can also become addictive.

Try showing someone else your writing today and add in the comments if you were brave enough to do so.